This spring, our friends at Life is Good marked their 25th Anniversary by igniting a movement to share #SomethingGood and shift the cultural conversation away from the negative toward all that is good. We are excited to be joining the movement and are asking fans to “tell us something good” in themselves, in others and in the world. Our goal is to rally 1 million people to join us, for every #SomethingGood shared, one dollar, up to $1 million dollars, will be donated from Life is Good to the Life is Good Kids Foundation.
Life is Good’s mission is to spread the power of positivity, and here at Dunkin’ we aim to refill optimism at our stores every day, so we are joining in on the conversation! To share #SomethingGood, we are shining the spotlight on second generation Franchisees Victor and Octavio Carvalho and current owners of the original Dunkin’ store. These brothers go above and beyond to give back to their local community in Quincy, MA. Check out the video below to see their full story.
As you can see, Dunkin’s mission to refill optimism is not only fueled by us, it’s fueled by everyone who believes that optimism can create impactful change.
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