Dunkin’ to surprise select guests at counters this week with $1,000 in cash as part of “Freeze the Day with $1K” celebration
DD Perks® members will earn a free beverage (200 points) with the purchase of Dunkin’ Frozen Coffee on May 19
CANTON, MA (May 15, 2017) -- Temperatures are starting to heat up outside, but this week brings one of the coolest days of the year inside Dunkin’ Donuts restaurants, as the brand serves a free taste of its newest coffee beverage, Frozen Dunkin’ Coffee. On Friday, May 19, Dunkin’ Donuts will offer all guests the chance to experience the smooth, rich frozen taste of Frozen Dunkin’ Coffee with a complimentary sample (3.5-ounce) from 10 AM to 2 PM at participating Dunkin’ Donuts restaurants nationwide, while supplies last.
To build excitement heading towards this fantastic Frozen Friday, over the next five days Dunkin’ Donuts will help guests “Freeze the Day with $1K,” surprising select customers at counters throughout the country with $1,000 cash. Lucky guests will receive a special Freeze the Day themed prize pack, including the $1,000 check and a summer’s supply of Frozen Dunkin’ Coffee. No purchase necessary, 18+. For official rules and additional information, visit: http://dunkinpromotions.com/.
This week Dunkin’ Donuts is also celebrating Perks Week, with special daily deal offers for both existing DD Perks® Rewards members and anyone who enrolls in the program during the week. Friday’s offer will make enjoying Dunkin’s newest frozen beverage even cooler: coinciding with the nationwide tasting event on May 19, DD Perks members will earn a free beverage (200 points) with the purchase of Dunkin’ Frozen Coffee, with a limit of one bonus point offer per DD Perks member.
Finally, Dunkin' Donuts is also giving guests a special, shareable way to show excitement for their free taste of Frozen Dunkin’ Coffee, offering a one-day-only Snapchat Geofilter on May 19. The fun design makes the day a Frozen Friday by adding an icy motif to your image, and can be unlocked at any of Dunkin' Donuts’ U.S. locations on May 19 only.
Dunkin’ Donuts introduced Frozen Dunkin’ Coffee at the beginning of May as a permanent addition to its coffee lineup, capturing the same authentic taste and quality of Dunkin’ Donuts’ Original Blend coffee, now blended frozen. Frozen Dunkin’ Coffee is crafted with a special extract featuring 100% Arabica coffee to bring forward the signature flavor of the brand’s premium coffee, blended with ice and dairy for a rich, sweet and creamy beverage to keep guests energized any time of day.
To meet the personal preferences of any coffee drinker, Frozen Dunkin’ Coffee can be customized with any Dunkin’ Donuts flavor swirl or flavor shot as well as the choice of cream or whole or skim milk. The coffee extract featured in Frozen Dunkin’ Coffee was created specifically to complement all varieties of Dunkin’ Donuts’ coffee flavors, including Coconut Crème Pie and Butter Pecan, both available now for a limited time.
Frozen Dunkin’ Coffee joins Dunkin’ Donuts’ existing menu of high-quality coffee choices perfect for staying energized during warmer weather, including iced coffee and espresso beverages, Cold Brew coffee, and ready-to-drink bottled iced coffees.
To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com, or subscribe to the Dunkin’ Donuts blog to receive notifications at https://news.dunkindonuts.com/blog.
####
About Dunkin’ Donuts
Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 11 years running. The company has more than 12,200 restaurants in 45 countries worldwide. Based in Canton, Mass., Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.
Contact:
Lindsay Cronin
Dunkin’ Brands
781-737-5200
Lindsay.Cronin@dunkinbrands.com